Till Dawn
Till Dawn
UX/UI
UX/UI
Overview
Till Dawn is an app that promotes night life events in the local Jacksonville area. The idea was inspired by my own frustrations in trying to find things to do, as many places are under promoted. Also, the decline of third spaces has contributed to increased loneliness, particularly among Gen Z. This app aims to help bring people together while pushing people to try new things.
Programs Used
Programs Used
Overview
Till Dawn is an app that promotes night life events in the local Jacksonville area. The idea was inspired by my own frustrations in trying to find things to do, as many places are under promoted. Also, the decline of third spaces has contributed to increased loneliness, particularly among Gen Z. This app aims to help bring people together while pushing people to try new things.
Programs Used
Final Prototype
Final Prototype
Final Prototype
Process
Process
Process
Interview Survey Questions
Interview Survey Questions
Final Prototype
These are some key pre-project interview questions that helped determine which features to include on the app. Based on the survey, users wanted reviews and a calendar to be a part of the app, as they felt that would help them to research and plan outings.
These are some key pre-project interview questions that helped determine which features to include on the app. Based on the survey, users wanted reviews and a calendar to be a part of the app, as they felt that would help them to research and plan outings.
Competitive Analysis
Competitive Analysis
These are the major differences between each of the differing apps and sites.
Visit Jacksonville
Categories well organized.
Good use of filters.
Overwhelming because it has every outing you can do in Jacksonville.
Downtown Jacksonville
Has everything you can do in downtown Jacksonville, but night time events can be anywhere in the city.
Gives useful information for people planning on moving to Jacksonville.
Jax Events
Calendar not well organized. Can only see individual dates not entire month.
Categories separated by venue not by type.
These are the major differences between each of the differing apps and sites.
Visit Jacksonville
Categories well organized.
Good use of filters.
Overwhelming because it has every outing you can do in Jacksonville.
Downtown Jacksonville
Has everything you can do in downtown Jacksonville, but night time events can be anywhere in the city.
Gives useful information for people planning on moving to Jacksonville.
Jax Events
Calendar not well organized. Can only see individual dates not entire month.
Categories separated by venue not by type.
Target Market
Target Market
Primary Task Flows
Primary Task Flows
Wireframes
Wireframes
Applied Color Palettes
Applied Color Palettes
I did two different color schemes that represented light life. I then had users decide which style they liked best in a survey.
I did two different color schemes that represented light life. I then had users decide which style they liked best in a survey.
Style Survey
Style Survey
Style Guide & Effects
Style Guide & Effects
Final Screens
Final Screens
Final Screens
Icon and Notification Mockup
Icon and Notification Mockup
